Fashion Nova Launches Another Beauty Line With Top-Quality Affordable Products

(Photo : Fashion Nova Launches Another Beauty Line With Top-Quality Affordable Products)

Fashion Nova is one of the most popular fast-fashion companies in the world. This company, which was founded by Richard Saghian in 2006, has grown to have over 20 million followers on Instagram and millions of people shopping on the website monthly.

One of the things Fashion Nova is known for is bringing out new products that people love. They believe in inclusivity and are always making moves to ensure that everyone will find something they like in the store.

Fashion Nova moved online in 2013, still selling only clubwear for women. From the website launch day, Fashion Nova has experienced a constantly growing customer base. The company began to create more fashion items and accessories.

In 2016, Fashion Nova released the Curve Collection, making clothes for plus-sized and curvy ladies. By doing this, they were able to make these women feel more comfortable in their bodies. Fashion Nova promotes body positivity in all its products. Unlike other brands that produce non-fitting clothes for plus-sized ladies, Fashion Nova produces clothes that accentuate the figures of these ladies, making them fall in love with the brand.

Two years later, the company released the men's line and also announced their first makeup line called Nova Beauty.

With the beauty line, Fashion Nova hoped to help ladies look more comfortable and prouder of their appearance.

On October 20, 2020, Fashion Nova announced the launch of their new makeup line, Maven Beauty. The name was changed. This widely anticipated release was well accepted by the customers. People had been looking forward to purchasing the makeup products and seeing the magic it does to their faces.

About Maven Beauty

Maven Beauty is a pro-level makeup line that is only sold on FashionNova.com. Just like the other products sold on the Fashion Nova website, Maven Beauty is very affordable. All the products in the collection range from $6 to $19. For low prices, ladies can get trendy, long-lasting products.

When Richard Saghian was talking about Maven Beauty, he said that "Fashion Nova is a brand that has always celebrated body positivity, diversity, and beauty. The customers asked them to expand well into beauty, so they decided to spend an entire team on production. This involved getting a strong team together, sourcing for ingredients from various places across the world, developing the products, and testing various techniques to ensure that the products are of high quality. The products in the Maven Beauty line come in different shades and palettes, and the company ensured that the products are boundless, just as beauty today is boundless."

Let's now take a look at the products in Maven Beauty, so you can see what to do with them.

Maven Beauty Products

All the products in Maven Beauty are studio-tested, pro-level essentials available in various colors and shades that complement various skin colors. Apart from palettes, customers also get brushes to beat the face properly and premium false lashes to make the eyes look better and give you a full makeover.

These products are vegan-friendly, so anyone can use them. You'll also not get nasty skin reactions whenever you use the products. Lots of work has been put into testing the products, so you'll be able to apply them to your face comfortably without worrying about anything.

Here are the products in the Maven Beauty line:

1.      Basic Beat Eyeshadow Palettes 

These high-pigment palettes were designed with hybrid surface technology (HTTP) so that the color is bold on your face and you get a dewy feel and finish. Apart from using it as an eyeshadow, you can also use the beat palettes to contour your face or as a blush or highlighter. It costs $19.

2.      Maven Highlighter 

The Maven Highlighter is a clear gel highlighter that was made using a unique wet-tech process that gives a more pearlescent pigment, making your face glow. It costs $15.

3.      Basic Beat Cream Eyeshadow 

This is another eyeshadow product that can be used to give an anti-wrinkle effect and also for a quick lift. It is creamy and infused with marine lavender, so you can wear it alone on your eye when you're going for a more natural look, or you can use it as a base for any eye look. The retail price is $13.

4.      Maven Lipsticks 

What is a makeup line without lipsticks? The maven lipsticks come in 5 luscious shades, including the Red Velvet that makes your lips bolder. All the lipstick are demi-matte, retouch-friendly, and you can easily apply them to your lips without the need for feathering or bleeding to get a fresh look. The lipsticks cost $14.

5.      Maven Pro Artistry Brushes 

You need Maven quality brushes to apply the colors to your face. These brushes come in 30 different shapes and sizes and give soft and fine textures. With this variety of brushes, you can be as creative as you want. They cost between $6 and $19.

6.      Maven Waterproof Liquid Liner 

This liquid liner has a brush applicator that makes it very easy to apply to your face without wasting any of it. You'll find the liner in matte and shimmering pearl shades. If you want, you can also use it as an eye shadow, and it will look great. It costs $14.

7.      Maven Pro Lashes 

This is the final product on the Maven Beauty line. These lashes come in different styles that you can rock with any look and are reusable, so you don't need to get new lashes every time. They cost $9.

As time goes by, Fashion Nova will add new collections and products to the Maven Beauty Line, so ladies can always look glamorous and be comfortable in their bodies.