Samsung has launched a Galaxy S4 commercial with a subtle message about Apple Inc.
The advertisement made its premiere for Samsung Iceland with a man holding a red apple. He holds the apple as if it is a touchscreen handset but appears lost with it.
Follow the latest Tech news on Twitter: @LatinosPostTech
About 21 seconds into the advertisement, the man holds the Galaxy S4 and appears happy with it. As he holds the Galaxy S4, more red apples surround the man.
In random fashion, a dancing montage starts with the man and four people in black disguises, perhaps representing the "4" in Galaxy S4. As if the dancing was not random enough, the advertisement features a goat.
An important moment, however, is approximately 47 seconds into the video when the man bites into an apple.
The video's response on YouTube has been mixed since its upload date on July 1, as 282 people gave it thumbs up while 315 were not as enthused.
As Latinos Post reported, the Galaxy S4, which launched in April 2013, sold six million units in its first four days. The number of units sold for the latest Samsung smartphone topped Apple's iPhone 5 initial sales, which sold over five million units in its first weekend in September 2012.
What do you think of Samsung's Galaxy S4 advertisement? Effective?
Related Articles:
- iPhone 5 vs. Galaxy S4: Apple Inc. Smartphone 'Most Criticized' on Launch Day Compared to Galaxy S4, Nokia Lumia 920
- iPhone 5 vs. Galaxy S4: Samsung Smartphone Tops Apple Inc., HTC, and BlackBerry Z10 as Fastest UK Device, Says Test
- iPhone 5 vs. Galaxy S4 Sales: Latest Samsung Smartphone Sells 6 Million in 4 Days; How Sales Figures Compare to iPhone 5 Launch
- Contribute to this Story:
- Send us a tip
- Send us a photo or video
- Suggest a correction