Lionel Messi-Cristiano Ronaldo Debate Helping in London Street Cleaning Campaign

Polls are common things one would come across online, each posing questions that would elicit votes with a simple click.

For example, who would be the best player in soccer these days? Lionel Messi or Cristiano Ronaldo?

Surely there will be a lot of online polls that would pose such a question but what if with the help of some creativity, casting of votes could be actually done in the streets?

Environmental charity Hubbub has come up with an ingenious way of finding out with some eco-friendly and health-conscious intent on the side. The tactic? Casting a vote using cigarette butts in specially designed bins to find out who between Messi and Ronaldo is the world’s best in soccer.

The new environmentally friendly scheme was made in an effort to help reduce litter, calling on London residents to cast their votes by throwing their cigarette butts into these special kind of bins.

The clever and unique campaign will target smokers where questions will be given different questions that can be answered through poll votes or in this case, cigarette butts.

The move is something that will hopefully reduce the amount of litter in the streets, a different kind of theory that should provide a big boost in the cleaning up the streets in London.

A mission statement for their 'Neat Streets' initiative reads: 'We all want clean and safe spaces around us.

The new strategy is not limited to football alone. Apparently Hubbub plans to hold polls on other sports such as Cricket of even Formula One. The unique approach should help a lot in ramping up the cleanliness campaign led by Hubbub using behavioral change and awareness techniques.

As far as the question on who between Ronaldo and Messi is the best player in the world is concerned, a social media post shows an image of Ronaldo slightly leading Messi.

.@Christiano @realmadrid voted best #football player in world with cigarette butts @MailSport https://t.co/q2YJQqxcBD pic.twitter.com/k9mzuQizih

— Hubbub (@hubbubUK) September 3, 2015

Could this new science of cleaning up the streets help in ridding the streets of litter? Depending on how interesting the question thrown is, it just might.

On another note, it does also show a health-awareness angle as well. Though it may not be necessarily meant for it, calls for ‘kicking the habit’ (quitting smoking) does provide a glimpse as well on the volume of cigarette smokers are in regions, in this case London.

But then again, that is another area of concern and the real intent is obviously to come up with cleaner streets to walk in.