Daddy Yankee Says 'Everything is Going Backwards' in Reggaeton

"El Boss" is not pleased where reggaeton's going. During an interview with People en Español, Daddy Yankee talked about his evolution as an artist and the future of the genre that made him famous. He also discussed his new album "El Imperio Nazza: King Daddy Edition" and its first single "La Nueva y la Ex" (The New Girl and the Ex).  

"King Daddy is a very special album for me. I've always wanted to make a hardcore reggaeton album. I had the opportunity to do it now," said the 36-year-old artist.

He also claimed said with this new album all he wanted to do was please his fans. "Reggaeton audiences were asking for an album one hundred percent raw. I answered that call," said Daddy Yankee, "I'm always paying attention to what the people want and that is why we know the album will give much to talk about."

The first single "La Nueva y la Ex" has already become a radio hit. "It's a very catchy song. I was surprised at the reaction to it in such a short time," said Yankee, whose real name is Ramón Luis Ayala Rodríguez. "It's one of those songs that one releases and people falls in love with."

The Boricua star also discussed the future of reggaeton. "I have evolved with the genre but right now everything is going backwards," he said.

"It's cycle where there has been many changes and now people are requesting classic sounds. Now everyone is going back to the basics and I have never ceased to be in the root. 'Prestige,' and all my albums are always urban. I have different musical influences but that's the respect that I've earned in my genre. I've always remained real."

Last month, Yankee talked about his new album during a panel with members of the Grammy community, where he claimed his new effort will satisfy his fans expectations because it was "the essence of reggaeton", Fox News Latino reported.

"It's an album with a mystic touch, a totally powerful disc for all fans who love reggaeton," said Daddy Yankee in talks with Efe. He also described the album as being a "pure, raw" work, that channeled his beginning in the music industry, but recorded "in modern times."