Apple vs. Samsung Case: 'A Sense of Crisis' at Samsung, Says Company's Chairman

Samsung Chairman Lee Kun-Hee has returned to South Korea and there could be important updates coming soon.

The chairman, who is returning from a three-month break in Hawaii and Japan, met with reportedly four-dozen media outlets at an airport, and offered some insight as to what Samsung has in store.

"You should always have a sense of crisis," said Kun-Hee. "You should run faster and always study to have insights."

According to Fortune, among the many issues Kun-Hee is expected to address are the ongoing patent infringement disputes with Apple. The Korea Times' Kim Yoo-Chul added that the chairman is likely to discuss the company's future investments and how to reduce Samsung's reliance in the smartphone market.

Ahead of Kun-Hee's return, Samsung reported that it is expecting first quarter profits to be up 53 percent compared to last year, courtesy of smartphone sales.

Kun-Hee is credited to shaping Samsung into the giant technology company it is today. He was quoted saying, "Change everything but your wife and children," when he announced Samsung's new management initiative 20 years ago which in time included batteries, display panels, silicon chips, and notably smartphones.

The Apple vs. Samsung patent infringement trial is taking place in San Jose, Calif., with the latest report from the U.S. International Trade Commission finding Samsung Electronics Co. guilty of infringing a text-selection feature seen on Apple devices. His ruling is not final, but it will go to a full commission within the ITC. If the full commission decides to agree with the judge, the ITC could order a U.S. ban of any Samsung device that infringed Apple's patent.

Latinos Post has covered the Apple vs. Samsung Patent Infringement Trial with a series chronicling the patent infringement case. The first installment can be read here, dating back Apple original complaint, while the second installment on how the Apple vs. Samsung trials is proceeding worldwide, click here. The third installment on its impact on other tech companies, such as HTC and Motorola, can be viewed here.