Ronda Rousey is not happy that Wal-Mart banned her autobiography, "My Fight/Your Fight," from its shelves.
The undefeated UFC women's bantamweight champion reportedly took to social media to fire back at the retail giant, writes Yahoo Sports.
Ronda posted on Instagram, "Success is the best revenge" one of many lessons I learned from fighting that helped me fight through life's battles off the mat and outside the octagon. @walmart is welcome to watch the success of this publication from the sidelines if they choose."
Fox Sports reported that she gave her comment after posting a statement by Ryan McKinnell on April 4. McKinnell sarcastically said about Wal-Mart's decision not to carry the book, "Walk into any Wal-Mart in the United States and you can easily purchase any combination of high-caliber rifle with accompanying ammunition. However, if you're looking to purchase a book by former Olympic medalist and current undefeated world champion, you will have to look somewhere else."
"My Fight/Your Fight", is set to release on May 12 but Wal-Mart already stated that it will not be carrying any copies. According to Wal-Mart, the book's nature is described as "violent" and should not be made readily available to any customer. They are, however, offering the book online.
MMA Junkie reported that a statement was read by Danit Marquardt, Wal-Mart's director of corporate communications. It explained why their physical stores would not sell the books but only offer these on the internet.
Marquardt said, "We have been preparing for the release of Ronda Rousey's book ... since September 2014. It's available for pre-order now on Walmart.com, and when the book is officially released on the 12th of May, customers interested in purchasing it in one of our stores can use our site-to-store feature where they purchase online and pick up at a local store."
She said, "There are a variety of factors in terms of what we look at when determining what items to offer our customers, and at this point, we've chosen to offer this particular title to our customers online, and we will continue to watch how customers respond."
She continued, "I'm saying there's a variety of factors that we we look at when determining which items we sell for our customers. It's just the fact is we have a broader assortment on Walmart.com."
For now, Wal-Mart remains adamant in its decision not to sell Rousey's book on its physical stores. Considering how Rousey continues to make waves in and out of the Octagon, the mega-retailer might subsequently give in to rake in more sales.