E3 is the biggest stage for new and exciting games and hardware for the video game industry, a place where companies try their best to stand out among their competitors on a crowded show floor and deliver memorable moments. However, sometimes these presentations go horribly wrong. We bring you the top 5 most embarrassing E3 moments.
5. Nintendo Unveils Wii Music at E3 2008- Wii Music may have sounded like an interesting idea, until Nintendo found possibly the dorkiest wanna-be rocker to play the worst drum solo outside of an elementary school concert. The big climax of the drum solo has him spasmodically shaking while his expression clearly shows that he is trying to will himself to another dimension where they didn't have Youtube.
4. E3 2012 in General- Perhaps the video game industry was too focused on the impending apocalypse to give much thought to E3 that year, as most conferences fell apart at one point or another.
3. Ubisoft's Mr. Caffeine at E3 2011- Ubisoft decided that the best way to show off their new games in 2011 was a man who couldn't say Tom Clancy right, made sexual innuendos, and used poop jokes. However, he did teach us that waving your hands and making your own sound effects can make you travel through time.
2. Jamie Kennedy Bombs at 2007 Activision Event- Activision decided they needed a washed up actor to help out during their press conference. To say it was bad is an understatement.
1. Sony's Entire 2006 Press Conference- This is the barometer for how badly things can go for a company at E3. Between Kaz Harai shocking the crowd with the PlayStation 3's $599 price tag, his enthusiastic yelling of "Ridge Racerrrrrr!" and the demonstrating of Genji: Days of the Blade, the game based on actual Japanese history, which apparently included giant enemy crabs which needed to be attacked at their weak point for "massive damage." This truly shows how bad it can get for a company at E3.
Never Forget the brave men who fought to make Japan free of giant enemy crabs.